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"It allows the user to be the casting agent and director, instead of having generic videos." In a world of entertainment services lining up to let us customise our viewing habits, it is no surprise that porn got there first.As for the broadcasters, Lara says they follow two distinct patterns: "those who use it as their career and sole income and those who might be a little short on rent and / or jump on it once or twice a week for fun." Megan and Mason, a couple from Canada, tell me how for them camming is both a lucrative project a way to express themselves sexually.She attributes the appeal of camming to the viewer being able to essentially make custom-made porn with a small budget."Instead of having mass-produced content, the idea is the consumer buys into a specific person," she tells me on the phone from California.Whilst Rebecca and Andy are aware of the risks, they take a fairly measured mindset on the matter."If you're getting naked on the Internet, then you need to think that everyone will see you being naked on the Internet," they say.The question I want to answer is why any couple who have never been sex workers before would decide to take the plunge. Last year after months of browsing shows together they decided to take the plunge and start having sex on their webcam."I can't remember which one of us suggested it, but there was enthusiasm from both of us," Rebecca says.
But what's it really like being in a webcam couple?
Last year the reported figures from industry insiders and analysts estimating that leading camming attract up to 25 million unique views a month and traffic monitoring website place Chaturbate's unique visitors at just under 18 million a month.
The money they generate is hundreds of millions of dollars at least, and as reported "possibly upwards of billion annually." Amazon's website ranking system Alexa rates Chaturbate as the 150th most popular website in the world and the 144th within the US.
And could what they produce be the antidote to the soulless, exploitative world of professional porn?
On a sagging blue sofa in a harshly-lit room, a topless woman sits next to her partner, his hands inside her pants as she writhes in pleasure.
The site works like this: viewers choose a 'room' they wish to enter where they can watch anonymously for free, or pay to see something more explicit.